Ravjot Mehek Singh
Creative Director Filmmaker Intersectional Artist
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Producer + Creative Director of Vaat Laga Dungi for T-Series
Project type
Production
Date
2021
Project Overview
T-Series is one of India's largest record labels - and they were interested in a relatively new artist who had an explorative aesthetic. They wanted a music video for an upcoming single, Vaat Laga Dungi.
Solution + Execution
After crafting a creative direction, I managed a team of 60 creatives including a film crew, dancers, choreographers, actors, stunt teams, and more to create this unique femme fatal cyberpunk music video in a warehouse in MA.
Results
The video was successful, reaching 2 million views in a few days - which is excellent for a newer artist being launched by T-Series independently of a Bollywood film. The artist went on to tour India every year since the song launched.